Essays

Long-form thinking on retail ops.

Written when there's something worth saying. Updated occasionally, on purpose.

Commerce · July 2026

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The last unoptimized purchase

Consumer commerce engineered the purchase down to one click. The wholesale purchase order never got the same treatment, and the friction is priced in fees and slower cash. On what one-click wholesale would actually mean.

Incentives · July 2026

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The deduction industry needs your deductions

Recovery vendors charge a quarter to a third of what they claw back, so their revenue depends on your deductions continuing. Why the standard model can never fix the problem it manages.

Operations · July 2026

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Operations isn’t a department anymore

Ops stopped being a team and became a lens every role carries, but the data never followed. Why deductions are operational telemetry, and where the operational record has to live.

Manifesto · July 2026

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The Retail Ops Engineer

A new job title for the person every CPG brand already employs: the one who should be engineering the PO-to-shelf flow instead of firefighting it.